SouthSouthWest is a branding and design company from Melbourne, Australia. We work with clients from around the world to maximise the value of their product, service, organisation or region through applied creativity. We specialise in tackling the question of identity; thinking big and applying broadly.

The studio is recognised for clarity of thought. Our process bridges insight and intuition, enabling us to work with focus across diverse challenges. Always hungry for new horizons, we will continue to grow locally and across the globe through partnerships built on respect.


Service offering

Our service offering starts with the understanding and definition of identity. We undertake research, develop a strategy and test creative ideas until we have a holistic answer. Having established a considered framework we bring together our creative team to build the story across all channels.

We have high level, hands on experience executing across online, broadcast, publication and social mediums. We see image making, photography, illustration and video as core tools for telling a story and have in-house resources allocated to delivering all of these with a clear, single voice.


Andy Sargent

Creative Director

Andy runs fast and hard; on the track and in the work he creates. His personal approach is to listen intently and consider deeply, driving the creative process forward with energy and purpose.

He is a true collaborative thinker with strong links to industry, having been a former councillor of AGDA (Vic), a current Australian Africa Business Council board member and a prolific public speaker on all things design and creativity.

Jonathan Price

Director of Strategy

Jonathan bridges the gap. He has spent the last twelve years finding creative solutions to business challenges within a brand and design studio environment. He connects psychology, economics and language with design thinking to create strategies that work.

Within the team he works between strategy, client service, concept and editorial development. The underlying passion which informs his approach is an admiration for the rogue creativity of conceptual art.

Adam Gibson

Head of Digital

Adam is a purist. As a surfer of the wind and waves he understands the power of elemental forces; a notion which has always informed his creative approach. He brings to the team a holistic understanding of the theory and practice of typography-driven design across all mediums, with particular focus on the expression of identity online.

With over ten years experience working in the online environment he 
is at the forefront of what’s possible in digital communication today.

Jesse Mallon


Jesse is a skilled designer with a unique sense of composition and typography. In his fours years of industry experience working in studios across Melbourne he has achieved outcomes well beyond his years, across print and digital mediums.

He has particular interest in cultural projects where he brings a broad depth of social understanding to every brief.

Drew Coughlan


Drew is a designer with a diverse skill set, honed through five years of studio experience culminating in his previous role with one of the world’s largest brand consultancies.

He believes design can, and should be a transformation force; that it can influence beliefs, shift perceptions and inspire change. Drew has a critical eye for the issues that count. Constantly tracking the shifts in contemporary culture, his design practice is enriched with genuine insight.

Chad Mann


Chad’s quiet demeanour belies the flury of talent lying just under the surface. We value his ability to articulate a creative solution through image-based work, especially illustration. His career to date has spanned apparel design, graphic design and product design locally and in Asia. With self-publishing thrown in to the mix, his myriad skills and love of sport offer the studio a fresh new angle.

Sarah Castle

Studio Manager

A foodie at heart, Sarah has her finger on the pulse of everything in the studio. With a great talent for juggling priorities, Sarah ensures projects are delivered on time and keeps our clients informed along the way. She works closely with the design team to support the creative process and manages our supplier relationships with a smile and gets great production results.

Sharon McNamara

General Manager

Sharon sees opportunities through the eyes of a designer, though with her business hat on squarely. Having worked her way through the industry for more than 20 years, and with some of Australia’s most preeminent design studios, Sharon manages the business day to day. She ensures our project administration and delivery meet our clients needs for tangible business outcomes. Sharon works with the business owners to secure new client relationships and with the Studio Manager to keep the studio humming.


Level 3, 105 Victoria Street
Fitzroy 3065
Victoria Australia

+61 3 8669 1709

We currently do not have any positions available.
We do however welcome folio submissions and will attempt to reply to your email if possible.