Clay Fine Food & Health

This fine food & health store approached Southsouthwest to create an identity and in-store experience that would launch their sustainable and stylish store concept into Carlton North.

The outcome was a unique, hand-drawn identity that built a story through craft and detail. Seeking to create a tactile and warm environment, a bespoke repeat wall paper was crafted and accentuated by hand painted wall decals, ensuring an authentic and eclectic experience that fitted well with the passionate, family run business.