One of the first things that struck us when we met Chris and the team from Green Onions was a sense of heart felt generosity. Generosity of time, spirit and a seeming over-supply of delicious and sustainably sourced produce. The feelings we felt when first greeting the people behind the store was exactly what we wanted to bring to life in their identity.
Made by hand, with love and care seemed the most fitting way to go about crafting the system. Defined by an inky, free-flowing illustrative style an identity was created that was flexible, rich with character and open-ended…we look forward to seeing the brand evolve and grow as the store staff take our illustrations to new levels on the daily blackboard and beyond.




